There Are Going to be a Few Changes Around Here.

This Friday I attended a workshop by the amazing Patricia Van den Akker, director of the Design Trust and creator of the Dream, Plan, Do planner which is designed for creative people to help and support them in their business.

This lady kicks some ass!  She is proud of the fact that she asks the questions which hurt; which dig under the skin; which make you question what you do and why.  There was a moment during the day when it dawned on me that, as it currently stands, my business is completely unsustainable!  I cannot physically make the volume of work which I need to create (and sell!) in order to make ends meet.

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This level of work is simply unsustainable.

Whilst for some people that might sound like the end of the road, for me, sitting in the auditorium listening to this inspiring woman, it simply means ‘Look out, Guys, there are a few changes coming this way very shortly!’  In actual fact, it is a relief.  I have all but burnt myself out over the past couple of months trying to support the demand for my work and I knew something had to give.  Patricia has given me the ideas, the determination and the drive to make those changes.

One of the more entertaining exercises that she asked us to do related to considering how our own personality and artistic behaviour informed our business:  She asked us to imagine ourselves as a form of transport.  What would we be?

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Pitting ourselves against the elements.

I tried this out on some of the family yesterday and whilst my husband sees himself as a sailing boat because of the desire to pit himself against the elements and be challenged, my daughter visualised herself as a double decker bus, seeing above the crowds, travelling in style and at speed but able to stop regularly to pick up and set down ideas.

I would be a ferry:  I love water travel and go out of the way to be on or near the water whatever the weather.  Ferries often cross spectacular reaches of water between beautiful waterside landscapes.  Ferries help people on their journeys, they often make it easier for someone to arrive at their destination by providing a shortcut.  People love a ferry ride – it gives them a little buzz of excitement.  Indeed the King Harry Ferry in Cornwall is so popular that it has its own Webcam on which people can, and do, watch the chain ferry live as it plies backwards and forwards across the Truro River saving people a long round trip from the Roseland Peninsular to west of Truro.  Of course, being an artist, I also don’t expect to be paid until I get them to the other side!

Calm Down Dear!

One of the very good thing about being a part of the Design Factory is the provision of a mentor to support you in your creative business.  I have to confess that I have been actively avoiding my mentoring session because I have had so much on that I couldn’t bare the thought of my mentor piling anything else on top.  list[1]

What a fool I am!  During a lengthy and well structured session today we went through the success of my past year and considered where things needed to be done better – not more, just more planned.  It was incredibly useful to actually break down all the events and to work through what might have made it even more successful.  I now have a list, it isn’t a very long list but I have considerably more confidence as a result of it that I can go some way to avoiding the turmoil of the past couple of months if I follow it.

Just three things on my list

  1. Address my marketing – do what makes a difference and don’t bother with what doesn’t.
  2. Get a planner – and use it!
  3. Research the galleries that I want to stock my work. 
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    Tregony Gallery will remain firmly on my list!

Having got that all out of the way I decided that the day was too good to be in the studio and I set off to play in the water.

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With the Falmouth Classics in full swing it was wall to wall boats in the bay.

When I got back to my phone it was to a message form the wonderful Tregony Gallery to say that whilst I had been messing about in boats they had sold five of my pieces!!  Do I panic that I need to make more work I hadn’t planned for?  No!  I will refer to my planner and decide what to do calmly and sensibly.

 

And so, with no apologies, I’ve got a little list!